ABOUT ME
Hello, I'm Lekha Gupte, an accomplished Graphic Designer with over 8 years of industry experience. Holding a bachelor's degree in Mass Media, I offer a distinctive fusion of creativity and technical proficiency to my craft. Proficient in both graphic and web design, I boast a versatile skill set that empowers me to curate captivating visual experiences across diverse platforms.
WORK EXPERIENCE
Accenture
2024 - Present
At Accenture, I work with various brands under the L'Oréal umbrella. This includes consumer brands like L'Oréal Paris, Maybelline, and Garnier, as well as luxury brands such as Lancôme and Armani. Occasionally, I also contribute to their dermatological lines like Kiehl’s and La Roche-Posay
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Currently, I focus on the Thailand market, where I create websites, apps, and social media creatives tailored for various Thai platforms.
Nykaa
2018 - 2024
During my five-year tenure at Nykaa, I embraced various roles to foster professional growth and versatility.
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I spent two and a half years designing and coding email campaigns for Nykaa Beauty and Nykaa Men, refining strategies during the pandemic to meet evolving audience needs.
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Later, as the primary designer for Nykaa Cross Border Store, I managed creative projects for global brand launches, including brand stores and hybrid pages.
Vitruvien
2017 - 2018
As the sole designer at Vitruvian, a startup known for its custom shirts, I shaped the brand's visual identity across various platforms.
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My work included designing website banners, creating infographics to convey the brand's value, and enhancing the ambiance of offline men's wear stores for brands like Manyavar and Raymond.
Reliance
2016 - 2017
I began my journey at Reliance as part of the Jio team, contributing to the groundbreaking launch of Jio services.
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Following this milestone, I transitioned into the realm of retail marketing within the organization. In this capacity, I focused on crafting visually impactful VM (Visual Merchandising) creatives for both Reliance Mart and Reliance Fresh outlets.
Skills
Photoshop
Figma
Dreamweaver
Illustrator
XD
Indesign
After effects